Bringing strategy, creativity and delivery together to connect, grow and create lasting impact.
Call us on 01480 278750
hello@keystone-marketing.co.uk
Peppercorn House
8 Huntingdon Street
St Neots
Cambridgeshire
PE19 1BH
How we can help you.
Whether you’re a commercial business, part of the public sector or within a nonprofit, we’ve got all the tools you need to craft an engaging marketing strategy or campaign that activates audiences, supports sustainable business growth or empowers your communities.
Choose an option below
Strategic marketing + growthCommunity + stakeholder engagementBrand developmentDigital engagementCampaign execution + management
Strategic marketing + growth
Define your true value, reach the right audiences, and scale sustainably.
From initial strategic planning to ongoing fractional marketing services, our methodology is designed to tease out a clear marketing roadmap driven by measurable outcomes.
Community + stakeholder engagement
Activate genuine community involvement and build strong, meaningful stakeholder relationships.
We’ll help you connect authentically and foster lasting engagement through deep audience insights and tailored approaches.
Brand development
Craft compelling narratives and visual identities that resonate deeply.
We’ll work with you to clearly define your authentic position and build brand assets to showcase your value, inspire action and strengthen loyalty.
Digital engagement
Develop impactful digital materials and campaigns that inspire, engage, and deliver results.
Our data-driven approach ensures effectiveness every step of the way as well as providing you access to best practice systems.
Campaign execution + management
Initiate end-to-end development and rollout of marketing campaigns.
We don’t separate strategic consultancy from practical delivery – our campaigns are strategically designed, expertly executed, and meticulously measured to ensure success.
DESKTOP
From the very start, they took the time to understand my goals and created a tailored strategy that really worked for our business
Mike Prince, Managing Director
Proactive, data-backed marketing partnership delivered tailored strategy, clear communication and measurable growth in engagement and leads.
Keystone was the obvious partner of choice with their vast expertise of community engagement impact and their ability to hit the ground running.
Neil Sloper, Huntingdonshire District Council
Responsive strategic partnership delivered clear campaigns quickly, supporting residents and boosting local engagement.
Keystone’s previous experience of Council and community frameworks was apparent in the team’s subsequent presentation of best practice engagement.
Terry Jordan, Wisbech Town Council
Independent facilitation aligned partners and turned insight into practical assets that accelerated community progress.
Keystone built a campaign that was fresh, fun and engaging, using new ways of working to reach newer and bigger audiences.
Nikki Rogers, Huntingdonshire District Council
Creative energy and community focus powered a visitor campaign with standout ideas and spotless delivery
The team at Keystone Marketing provided fantastic ongoing support and really focused to understand our target markets.
Liam Jordan, CEO, ICONI Software
Structured marketing support sharpened strategy, drove consistency, and delivered measurable commercial momentum.
Keystone supported us to scope out our requirements, understand our key audiences and consider the overall impact we wished to achieve.
Kirsten Bennett, Chief Executive, Cambridgeshire ACRE
Expert guidance shaped a focused campaign and built meaningful awareness across priority rural audiences.
Making the move to another partner, and one that took a completely different approach, was a big step for us, but we liked what Keystone had to say.
Chris Rolph, Managing Director, Sports Courts UK Ltd
Clear strategy replaced scattergun activity, enabling decisive action and stronger, better qualified demand.
Keystone took the time to fully understand our requirements in order to best advise us on the strategy to take forward.
Katrina D’Souza, BIPC at Cambridgeshire Libraries
Bold messaging and community engagement techniques to amplify reach and inspire potential grant applicants across Cambridgeshire and Peterborough.
Keystone’s innovation and creativity supported Merton to produce a warm and welcoming Family Hub visual identity.
Merton Family Hub Transformation Team
Co-designed brand and engagement approach unified services so families recognised, understood and embraced the Family Hub.
Keystone provided us an excellent service in helping produce our Fisheries Annual Report. Tom Sherwood, Environment Agency
Tom Sherwood, Environment Agency
Careful management delivered a complex report efficiently, with attention to detail and early completion.
Keystone were happy to go the extra mile to help us out, and were always on hand to make sure everything went smoothly with our project.
Tom Sanderson, Councillor at Huntingdon Town Council
Foundational brand work established clarity and confidence to carry the Neighbourhood Plan into next phases.
Keystone was responsive, positive and supportive throughout and the end result has made a real difference to how we communicate with the world.
Hayley Neal, Chief Executive, Cambridgeshire ACRE
Tone of voice toolkit clarified messaging and immediately raised quality, consistency, and staff confidence.
MOBILE
From the very start, they took the time to understand my goals and created a tailored strategy that really worked for our business
Mike Prince, Managing Director
Proactive, data-backed marketing partnership delivered tailored strategy, clear communication and measurable growth in engagement and leads.
Keystone was the obvious partner of choice with their vast expertise of community engagement impact and their ability to hit the ground running.
Neil Sloper, Huntingdonshire District Council
Responsive strategic partnership delivered clear campaigns quickly, supporting residents and boosting local engagement.
Keystone’s previous experience of Council and community frameworks was apparent in the team’s subsequent presentation of best practice engagement.
Terry Jordan, Wisbech Town Council
Independent facilitation aligned partners and turned insight into practical assets that accelerated community progress.
Keystone built a campaign that was fresh, fun and engaging, using new ways of working to reach newer and bigger audiences.
Nikki Rogers, Huntingdonshire District Council
Creative energy and community focus powered a visitor campaign with standout ideas and spotless delivery
The team at Keystone Marketing provided fantastic ongoing support and really focused to understand our target markets.
Liam Jordan, CEO, ICONI Software
Structured marketing support sharpened strategy, drove consistency, and delivered measurable commercial momentum.
Keystone supported us to scope out our requirements, understand our key audiences and consider the overall impact we wished to achieve.
Kirsten Bennett, Chief Executive, Cambridgeshire ACRE
Expert guidance shaped a focused campaign and built meaningful awareness across priority rural audiences.
Making the move to another partner, and one that took a completely different approach, was a big step for us, but we liked what Keystone had to say.
Chris Rolph, Managing Director, Sports Courts UK Ltd
Clear strategy replaced scattergun activity, enabling decisive action and stronger, better qualified demand.
Keystone took the time to fully understand our requirements in order to best advise us on the strategy to take forward.
Katrina D’Souza, BIPC at Cambridgeshire Libraries
Bold messaging and community engagement techniques to amplify reach and inspire potential grant applicants across Cambridgeshire and Peterborough.
Keystone’s innovation and creativity supported Merton to produce a warm and welcoming Family Hub visual identity.
Merton Family Hub Transformation Team
Co-designed brand and engagement approach unified services so families recognised, understood and embraced the Family Hub.
Keystone provided us an excellent service in helping produce our Fisheries Annual Report. Tom Sherwood, Environment Agency
Tom Sherwood, Environment Agency
Careful management delivered a complex report efficiently, with attention to detail and early completion.
Keystone were happy to go the extra mile to help us out, and were always on hand to make sure everything went smoothly with our project.
Tom Sanderson, Councillor at Huntingdon Town Council
Foundational brand work established clarity and confidence to carry the Neighbourhood Plan into next phases.
Keystone was responsive, positive and supportive throughout and the end result has made a real difference to how we communicate with the world.
Hayley Neal, Chief Executive, Cambridgeshire ACRE
Tone of voice toolkit clarified messaging and immediately raised quality, consistency, and staff confidence.
Our ways of working.
01
Define Strategy –
setting the compass
Everything starts with listening and reflecting. Be it through workshops, stakeholder interviews or a dive into evidence, it’s essential to map project goals and audience needs side-by-side. Our proven approach ensures we’ve answered the “so what?” question before we make any marketing moves.
02
Develop Messaging –
finding the spark
Insight in hand, we shape the messaging and craft the story – considering your tone, narrative arcs, and proof-points. It’s at this stage that your new strategy transforms into the words, visuals and campaign pillars to engage your audiences.
03
Build Materials –
bringing the plan to life
From brand assets to multichannel campaigns, we create exactly what the strategy calls for - to deeply resonate with your audiences and deliver on your project objectives. No filler, no off-the-shelf templates, but carefully considered assets designed especially for you.
04
Measure Outcomes –
proving the impact
Success isn’t left to gut feeling, it’s fundamental to our makeup. We set KPIs and impact barometers up-front and track impact through dashboards, audience feedback, campaign check ins and post-campaign reviews. We identify impact and offer insights at every stage of a project or campaign.