by Hayley Williams | Apr 14, 2022 | Developing Messaging, Engaging Communities, Marketing Strategy
Do any of these statements ring true for you? * I want to set out a clear vision for my project, but how do I bring together the opinions of so many different stakeholders? * Do I still understand my audience well enough to create a new marketing strategy or campaign?...
by Hayley Williams | Nov 23, 2021 | Developing Messaging, Engaging Communities, Marketing Strategy, Uncategorized
We’ll all know about them. Theme weeks and campaign months at key points in the year; designed to raise awareness of a key message or cause. Each campaign usually focuses on one central message or call to action, and is driven by an array of marketing tools and...
by Hayley Williams | May 19, 2021 | #KeystoneAtWork, Developing Messaging, Engaging Communities, Marketing Strategy
Keystone has been chosen by Huntingdonshire District Council to support the upcoming ecological project set to improve fish and eel migration and enhance river frontage space in Godmanchester. Led by Huntingdonshire District Council, the project has been jointly...
by Katherine Hesketh | Feb 23, 2021 | Marketing Events, Marketing Strategy
For many organisations, an annual conference, seminar series, or awards ceremony has always been a key date in the calendar. A chance to get in front of clients, prospects, members and stakeholders; to shake hands, meet old friends and make new connections. And for...
by Hayley Williams | Sep 17, 2020 | #KeystoneAtWork, Building Marketing Materials, Content Marketing, Developing Messaging, Engaging Communities, Marketing Strategy, Place Marketing
A new community engagement campaign is set to run in the Bedfordshire town of Potton this autumn, with communications executed by the Keystone team. Potton is a thriving town of approximately 5000 residents in the heart of rural Bedfordshire, and Keystone’s work...
by Hayley Williams | May 28, 2019 | Marketing Strategy
Keystone’s Hayley stood in front of a group of Cambridgeshire charities, not for profits and social enterprises on Thursday 23rd May, to host a ‘Marketing On A Shoestring’ session – and it brought to light more than delegates might have originally expected… The...
